Appalachian Libraries no longer subscribe to SRDS (April 2017). An excellent alternative is to search the web for "media kits" as described on the following library research guide: Find Ad Rates (http://guides.library.appstate.edu/c.php?g=65386&p=421379)
SRDS (Standard Rate & Data Service) is the leading provider of media rates (ad prices) and related data for advertisers. It lists advertising rates, editorial or programming content, circulation and other basic information (e.g. how many years in business and the name of the owner) for a broad range of media selling advertising space. SRDS also contains selected demographic and market information for metropolitan areas and counties.
Media Planning & Buying Calculators
Cost Per Thousand (CPM)
Cost Per Thousand
Cost Per Rating Point (CPP)
Cost Per Rating Point
Brand Development Index (BDI) and Category Development Index (CDI)
Brand Development Index
Category Development Index
Foreign Exchange Rate Calculator
Oanda Currency Converter