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MGT 4750 Strategic Management: Competitor

Competitor analysis

  1. Competitor analysis and strategies:
    • What are the competitor’s resources, capabilities and competencies (e.g., Value Chain)?
    • What are the competitor’s business- and/or corporate-strategies?

Competitor Information

With some the following databases, you can use the NAICS Code to create a list of competitors in an industry. Some allow you to narrow that list by other criteria, such as geography, sales, private/public ownership, etc. Other databases give you the top competitors for a company.

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Ken Johnson
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Coordinator of Access & Public Services
Appalachian State University
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