Research Guides: MGT 4750 Strategic Management: Competitor

Competitor analysis

Competitor analysis and strategies:
- What are the competitor’s resources, capabilities and competencies (e.g., Value Chain)?
- What are the competitor’s business- and/or corporate-strategies?

Competitor Information

With some the following databases, you can use the NAICS Code to create a list of competitors in an industry. Some allow you to narrow that list by other criteria, such as geography, sales, private/public ownership, etc. Other databases give you the top competitors for a company.

IBISWorld This link opens in a new window
IbisWorld has a Competitive Landscape page for each Industry.
Industry research reports with the very latest content on every U.S. industry.
Mergent Online This link opens in a new window
Competitors tab brings up a chart with competitors names, revenue, assets, number of employees and other information. Links are provided to get additional information on competitors. You can also see comparative financial, news about competitors and create custom lists and profiles.
Includes fundamental data on over 50,000 global publicly traded companies, annual reports for over 300,000 companies worldwide, and more.
Business Source Complete This link opens in a new window
You can see comparative financial, news about competitors and create custom lists and profiles.
Provides full text access for more than 1,100 peer-reviewed business publications.
Morningstar Investing Center This link opens in a new window
Enter a ticker symbol or a company name in the search box then click Get Report. Click on Snapshot then Industry Peers.
Comprehensive information and stock/fund analyst reports on mutual funds, exchange-traded funds, and stocks.

MGT 4750 Strategic Management: Competitor

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Competitor analysis

Competitor Information

Coordinator of Access & Public Services