Book 3 of the Smart Skills series: practical guides to mastering vital business skills and techniques.

Book 6 of the Smart Skills series: The underappreciated skill of persuasion is vital not just for negotiations, but in every aspect of business life. The key persuasive tactics covered in this concise Smart Skills guide include: Mastering persuasive language. Personalising your pitch: "the tailored approach." Conveying credibility. Handling and overcoming objections. Dealing with "maybe." Take advantage of every opportunity, starting today.

Crisis Communication Strategies is a must-have handbook which covers the whole span of the crisis from preparing and laying the groundwork before it occurs, during the incident, and the aftermath, including the move to recovery.